Case Studies

Rainmaker’s approach to new business generates significant results for its clients. In this section you will see how "intelligent new business" can solve a range of problems from helping an agency communicate its value proposition to developing opportunities that blossom into long term relationships.

Latest Case Studies

  • Teamwork:-

    When Rainmaker met Rob Oubridge, MD of integrated agency Aqueduct, he posed us a question - "how do I make sure my agency becomes your favourite client?"

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  • Progressive Targeting:-

    For us, targeting doesn't stop at drawing up a list at the start of a campaign.

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  • Developing a New Proposition for a Well-Known Agency:-

    Their brief to us was initially to help them with the new positioning - how should they articulate the new offer and how should they go about selling it to new audiences?

    Read this latest case study »
  • Can Outsourced New Business Match Up To Internal Resources?:-

    Many consider both outsourcing to a new business lead generator and bringing a new business person in-house. The chances are they view these options as quite distinct, each with its advantages and disadvantages.

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  • Developing Opportunities:-

    At Rainmaker we make our own luck, and on behalf of our clients, we make theirs too. That's what proactive prospecting is all about. So in addition to reacting to opportunities (a staple diet of many new business practioners) we also 'create' opportunities via intelligent and consistent dialogue.

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Free Advice!

Rainmaker offers free best practice advice. If you've a question about proactive new business technique –  email us. We are very happy to help.

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Best Practice Seminars

Rainmaker pioneered accurate insights into what clients look for in new business approaches by marketing agencies. These provide the backbone for our seminars. Contact Charlotte Fletcher for more information. Click below to download a summary of our Feb 2010 Digital Client Development Seminar as a PDF.

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What We Do

Find out more about Rainmaker’s services.

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